When your livelihood depends entirely on the whims of Mother
Nature, it is absolutely vital to address the areas of your business that you
can establish complete control over. This is the issue faced by Suffolk based
company, Claydon Drills, who design and manufacture agricultural seed drills
for farmers.
Denise Claydon tells us: “Our industry is 100 per cent
weather dependent so if there is a bad year, of course this impacts on sales of
our drills. 2012 has been a year of uncertainty. Some places haven’t even
harvested yet and unfortunately this takes its toll”.
Claydon Drills came to life after Denise’s husband designed
and built his own seed drill. After a neighbour caught glimpse of the
innovative design and enquired as to whether he could purchase one of his own,
word spread and soon their drills were being sold throughout the UK and across
the water in Europe. With a need to pay suppliers in Germany and Italy, the
company turned to their high street bank to complete the transfers.
Denise explained: “We used to have to travel to the bank,
queue, wait in the bank for half an hour while they manually checked everything
and then leave not knowing when they payment would clear. Inevitably it would
take about a week and as business grew and we needed to pay suppliers more
efficiently this level of service was no longer acceptable. This is when we
began our search for a currency expert, found Smart and since that day, we
haven’t looked back”.
“Initially Smart enticed us with good exchange rates but it
was the incredibly simple process, excellent customer service and invaluable
advice offered by Alex Bennett on how we should budget for international
currency transfers which made us continue to use them. If I were ever to
encounter someone who could benefit from their service like we have, I wouldn’t
hesitate to recommend them!”
The message is clear. Managing your foreign currency
exposure effectively is a vital requirement of any business that deals
internationally. The team at Smart
Currency Exchange have a unique understanding of the challenges faced when doing business internationally.
To find out more and
download a free currency report go to www.SmartCurrencyBusiness.com or call Freephone 0845 638 0571 (or +44 (0)207 898 0500).
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